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Jason Mudd

Jason Mudd

Jason Mudd, APR, is CEO of Axia Public Relations. He is certified in inbound marketing and is an Emmy Award-winning, accredited public relations practitioner, speaker, author and entrepreneur. Jason has been CEO of Axia since 2002.


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Recent Posts:

PR Opportunities: What Can Companies Learn From Zimmerman Verdict?

The verdict is in. George Zimmerman, 29, was found not guilty in the 2012 death of 17-year-old Trayvon Martin. But regardless of what jurors decided, the court of public opinion is now weighing in on both sides of the fence.


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Topics: public relations, reputation management, crisis communications, online reputation management

Former Pres. Bill Clinton Teaches Justin Bieber a Few Things About Crisis Management

Justin Bieber, as it turns out, just got schooled.


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Topics: media relations, public relations, crisis communications, shared media

Why you should never let an advertising agency do your PR

For more information why you shouldn't hire an advertising firm to do PR, see Signs you’re working with an ad agency instead of a PR firm

 

Never let an advertising agency do your PR.

 

The other night I saw a commercial from Apple, in which it claimed that the iPhone is now the most-used camera on earth. Not the most-used camera phone, the most-used camera, which would mean its integrated digital camera has surpassed stand-alone photo giants like Nikon, Canon and Fuji. Added to the number of Google searches, emails and Facebook updates performed every day on smartphones, the popularity of cell-phone cameras is a powerful testament to just how much you and I love and depend on integrated technologies. (Remember when you had to remember your camera, film and batteries? I do.)


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Topics: media relations, public relations, FAQ, ethics, earned media

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