The Public Relations Blog

Learn how the decay of civil public discourse is hurting our democracy with our guest, Anthony D’Angelo.

Topic: 

The one with Anthony D’Angelo on what you can be doing to combat incivility in public discourse.

Find out what lessons Firehouse Subs learned from the COVID-19 pandemic and how you can implement these solutions at your company with our guest Kristen Majdanics, vice president of marketing at Firehouse Subs.

Guest:

Our episode guest is Kristen Majdanics, vice president of marketing at Firehouse Subs. She leads a team of 17 marketing professionals and supports a system of more than 1,100 restaurants.

Topic: 

The one with Kristen Majdanics on what Firehouse Subs learned from the COVID-19 pandemic.

Jason Mudd is an expert in earned media and media relations. Learn Axia Public Relations’ earned media process and how your company can replicate the steps. Jason is the managing partner of Axia Public Relations.

Guest:

Jason Mudd, On Top of PR host, helps companies get on Undercover Boss. He is a trusted adviser and dynamic strategist for some of America’s most admired brands. Since 1994, he’s worked with American Airlines, Budweiser, Dave & Buster’s, H&R Block, Hilton, HP, Miller Lite, New York Life, Pizza Hut, Southern Comfort, and Verizon. He founded Axia Public Relations in July 2002.

Topic: 

The one with Jason Mudd teaching you Axia’s earned media process.

Learn how to find the right PR agency for your company with our guest Drew McLellan, CEO of the Agency Management Institute.

Guest:

Our episode guest is Drew McLellan, CEO at the Agency Management Institute. For almost 30+ years, McLellan has been in the advertising industry and advised hundreds of small to mid-sized agencies on how to grow and become more profitable.

Topic: 

The one with Drew McLellan on how companies should hire and build a relationship with a PR agency.

Learn how to hire the best individual for your company, lead them to their highest potential, and remotely manage them during the pandemic all through personality analytics. Dolly Penland is the CEO of a talent optimization consultancy and has had years of experience helping companies scale.

Learn how you can transition a career in journalism to PR with our guest David DeCamp, corporate communications manager at Crowley.

Guest:

Our episode guest is David DeCamp, corporate communications manager at Crowley. DeCamp oversees all aspects of company content strategy and publication and directs internal communications, employer brand activities, and personnel.

Topic: 

The one with David DeCamp on how you can transition from a career in journalism to a corporate communications position.

Learn the production process for Undercover Boss and what it’s like to be on the show with our guest, Mike Cotton. Mike is an executive producer for Undercover Boss on CBS.

Learn about effective media monitoring in 2020 with our guest Cathy Del Colle. Del Colle is the president of Burrelles and has an extensive working knowledge of media monitoring.

Learn how you can be a trusted adviser to your team and clients with our guest Del Galloway, vice president of communications at Wells Fargo. Galloway’s 35-year career includes practice in agency, corporate, and nonprofit sectors. He’s also served as a public relations educator.

Guest:

Our episode guest is Del Galloway, vice president of communications at Wells Fargo. Galloway’s 35-year career includes practice in agency, corporate, and nonprofit sectors. He’s also served as a public relations educator.

Topic: 

Being a trusted adviser doesn’t take years of experience. You have to earn respect and be authentic.

Learn about when, how, and what to disclose as a social media influencer with our guest Paavana Kumar. Kumar is the Advertising, Marketing, and Promotions Attorney for Davis & Gilbert Law Firm.

Guest:

Our guest is Paavana Kumar, a marketing, media, advertising, and promotions attorney from Davis & Gilbert Law Firm.

Topic: 

Learning more about disclosing brands/products for social media influencers