How Axia accelerates your PR success with quick wins

Axia achieves quick wins to boost your PR ROI early.

When you invest in a public relations firm, you want to see results quickly. 

As your long-term strategies start to progress, achieving quick wins is crucial for building your confidence. Early, measurable successes create momentum, reassure stakeholders, and ensure a return on investment.

Quick wins are not just about delivering immediate results. They are also an opportunity to see how your PR team is committed to helping you achieve your goals.

At Axia Public Relations, every moment counts. That's why we crafted more than 350 strategies (within our 20 services) to generate results in the first 120 days we work with you. As part of our onboarding process, these early wins validate the PR process and lay the foundation for your sustained growth.

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Whether we’re securing media coverage for you, optimizing your website, or increasing your social media engagement, the sooner you see results, the more confident you become in your PR strategy — and the more you get out of your investment.

Axia’s quick wins: Designed for your needs

Axia’s quick wins span a wide range of PR activities to meet your immediate needs. Here’s a closer look at how we help you achieve measurable results quickly:

1. Onboarding

• • Quick win example: Onboarding plan 

Axia’s smooth, comprehensive onboarding process includes introducing your brand to the media, setting expectations, and aligning goals.

• Outcome: By streamlining the onboarding process, we ensure you feel involved and confident in the strategy from the get-go.

2. All services

• • Quick win example: New agency of record news release 

We draft and distribute a release that officially announces Axia as your new agency of record.

• Outcome: This provides immediate visibility for your organization and establishes Axia as a key partner in your growth strategy.

3. Strategic plan

• • Quick win example: Annual PR plan with key objectives 

Your strategic PR plan provides a roadmap for up to 12 months and aligns with your goals for the next year.

• Outcome: This plan sets clear expectations and provides an actionable framework for PR success.

4. Media relations

• • Quick win example: Press release distribution 

Using a reliable press release distribution service to immediately get your company’s news in front of targeted media outlets.

• Outcome: Secures initial media coverage and establishes your brand in key publications.

5. News release

• • Quick win example: News release creation 

We write and distribute a news release announcing your new product, service, or significant milestone.

• Outcome: The release boosts your visibility and attracts media attention.

6. Media monitoring, clipping, and measuring

• • Quick win example: Tracking media mentions 

This involves setting up a media monitoring system to track your brand’s mentions across digital and traditional media.

• Outcome: Tracking mentions provides instant feedback on your PR efforts’ media effectiveness.

7. Speaking engagements

• • Quick win example: Securing keynote speaking engagements 

To help position your executives as thought leaders, we secure spots for them as keynote speakers at industry events.

• Outcome: This provides immediate visibility for your company’s leaders and enhances their thought leadership profiles.

8. Awards and recognition

• • Quick win example: Award submissions 

We submit entries for key industry awards to help your company achieve more recognition.

• Outcome: Winning or being nominated for awards boosts your credibility and demonstrates your company’s leadership in the field.

9. Crisis communication management

• • Quick win example: Crisis management plan 

Our experts develop a detailed crisis communication plan for you and prepare media statements for rapid deployment.

• Outcome: A crisis communication plan prepares your company to act swiftly if a crisis occurs, which can make all the difference in preserving your brand’s reputation.

10. Spokesperson training

• • Quick win example: Media outreach campaign 

We build and execute a media outreach plan that targets specific journalists and editors most likely to cover your news.

• Outcome: Earning media placements early demonstrates the impact of PR outreach and drives immediate brand visibility.

11. Podcast guest appearances

• • Quick win example: Podcast guest appearance 

We book guest spots for your key team members on relevant podcasts so they can discuss industry topics and company insights.

• Outcome: Being featured on podcasts helps position your brand as an expert and quickly broadens your audience.

12. Thought leadership

• • Quick win example: Audience research and insights 

Through surveys or focus groups, we gather feedback on how the public views your brand.

• Outcome: Audience insight provides actionable data to guide future PR strategies and decision-making.

13. Social media management

• • Quick win example: Social media optimization 

We audit and refine your social media profiles for maximum engagement and brand representation.

• Outcome: A quick boost to your online presence helps you connect with new audiences and reinforces your brand’s message.

14. Review management

• • Quick win example: Google review solicitation 

This involves encouraging your satisfied clients to leave positive reviews on platforms like Google.

• Outcome: Gaining positive reviews builds your online reputation and credibility with prospective customers.

15. Influencer campaigns

• • Quick win example: Influencer outreach 

We reach out to influencers in your industry to secure quick collaborations or product reviews.

• Outcome: This provides exposure to new, engaged audiences, increasing your brand recognition.

16. Search engine optimization

• • Quick win example: SEO audit and quick fixes 

Conducting an SEO audit and addressing key issues can immediately improve your website's search engine rankings.

• Outcome: Quick fixes can yield fast SEO results, increasing your organic traffic and online visibility.

17. Search box optimization

• • Quick win example: Search engine prediction optimization 

We optimize your content and metadata to help your brand appear in Google’s autocomplete predictions.

• Outcome: This increases your brand’s visibility when potential customers are searching, resulting in higher traffic.

18. Website design

• • Quick win example: Website optimization 

To improve your load times and conversions, we enhance your website's user experience and technical performance.

• Outcome: Your site becomes more efficient and engaging, boosting user satisfaction and conversion rates.

19. Content marketing

• • Quick win example: Lead magnet creation 

We develop a downloadable resource that captures leads from your website and social media.

• Outcome: This provides a way to grow your email list and nurture prospects.

20. Blogging

• • Quick win example: Content strategy development 

We create a blog content plan that drives consistent traffic and positions your brand as an authority.

• Outcome: Early content development helps consistently populate your site with high-value posts that attract organic visitors.

The impact of quick wins

Combined, these quick wins give your brand a comprehensive PR lift within a few months. Our broad approach allows us to target multiple touchpoints simultaneously and ensure each win contributes to your broader strategy’s success. This is what makes Axia’s approach powerful — our quick wins have lasting value and tap into a vast array of opportunities for early success.

By achieving early wins, we help you demonstrate measurable results, build trust with key stakeholders, and see how your PR efforts are an investment in success.

For more information on how we can elevate your PR strategy, contact us today or book a one-on-one consultation.

Clients love Jason’s passion, candor, and commitment as well as the team he has formed at Axia Public Relations. He's advised some of America’s most admired brands, including American Airlines, Dave & Buster’s, Hilton, HP, Pizza Hut, and Verizon. He is an Emmy Award-winning, accredited public relations practitioner, speaker, author, and entrepreneur and earned his certification in inbound marketing. He founded the PR firm in July 2002. Learn more about Jason.

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