The Public Relations Blog
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In this episode, Tyra Tutor joins On Top of PR host Jason Mudd to discuss career longevity, leadership tips, marketing strategies, and remote work trends.
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Topics: corporate communications, On Top of PR
Editor’s note: This article was produced using automated technology and then edited and verified for accuracy by a member of Axia Public Relations’ editorial team.
Television newsrooms are dynamic and fast-paced, where several professionals work together to produce and deliver news content to their viewers. Producers, directors, and editors are key players. Who are they, what exactly do they do, and how do they work together?
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Topics: media relations, earned media, news media
In this solocast episode, On Top of PR host Jason Mudd responds to a fan letter about tips for pitching to podcasts.
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Topics: earned media, news media, On Top of PR, podcasting, solocast
- The best PR: Smart moves in 2024
- The worst PR: 2024’s blunders
- 60-second close: Looking ahead to the new year
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Topics: crisis communications, 60-Second Impact
When it comes to media relations, what defines success?
For some, success might mean securing a story in a household-name publication or landing a coveted national broadcast spot. Those achievements are exciting. But they’re not the only — or even the most meaningful — measures of a campaign’s success.
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Topics: media relations, measurement, earned media, news media
In this episode, Bibie Wu joins On Top of PR host Jason Mudd to discuss how Del Monte Foods balances innovation and tradition in its PR strategies.
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Topics: B2C, shared media, influencer marketing, social media, On Top of PR
- How to not land in hot water during election season
- The Great Turnaround: Mountain Dew
- 60-second close: Audience connection takes choosing the right medium
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Topics: 60-Second Impact
In this episode, Mort Crim joins host Jason Mudd to discuss his career highlights, truth in journalism, and his newest memoir, “Anchored: A Journalist’s Search for Truth.”
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Topics: earned media, news media, On Top of PR
Onboarding processes can set the tone for your long-term success. As part of Axia’s Client Success Roadmap™, our first-class onboarding process is designed to ensure every new client feels confident, supported, and informed from day one. We guide you through a 12-step strategy that helps us achieve impactful public relations results.
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Topics: agency news
A strong beginning sets the tone for lasting success. That’s why we developed our Strategic Launch, a comprehensive, five-step process that lays the foundation for impact and results during our Client Success Roadmap’s first-class onboarding process.
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Topics: strategy
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