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The Public Relations Blog

We frequently blog about the latest public relations corporation communications, and marketing topics, tips, and trends. Our blog is one of the 100 Best Public Relations Blogs, according to FeedSpot. Please help yourself to our insights and be sure to subscribe to our weekly blog notifications.

PR tips from a former news anchor with Bob Wiltfong

In this episode, guest Bob Wiltfong joins host Jason Mudd to discuss how you can build and maintain media relationships. They describe how to use newsjacking to your advantage in creating the right pitch as well as the importance of leveraging local news on behalf of your brand. 

 

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Topics: media relations, earned media, news media, On Top of PR

How our PR firm is using AI and how you can too with Jason Mudd, CEO of Axia Public Relations

In this solocast, host Jason Mudd describes how our PR firm is utilizing AI, as well as how you can use it to benefit your own company. He discusses the five most important things to remember when working with AI in your agency.

 

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Topics: PR tips, On Top of PR, solocast

Shattering the Six Gender Bias Barriers Still Holding Women Back at Work with Amy Diehl

In this episode, Amy Diehl joins host Jason Mudd to discuss how bias against women persists in female-dominated workplaces. Amy shares her knowledge of why men are in leadership roles more often than women and what makes an industry equitable. They also discuss how to make your workplace healthy for men and women, the phenomenon of presentism, and how to eliminate bias and what can women do if they are confronted by bias.

 

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Topics: PR tips, internal communications, On Top of PR

How to become an excellent TEDx speaker with Alan Cohen

In this episode, Alan Samuel Cohen joins host Jason Mudd to discuss how to become an excellent TEDx speaker. Alan shares his knowledge of what makes a good speech. They also discuss how to stand out against other applicants, how to be bold and back it up, and why it is okay if your idea isn’t new. 

 

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Topics: On Top of PR, public speaking

No tricks, just content with Dave Auchter

In this episode, Dave Auchter joins host Jason Mudd to discuss all things content. Dave shares his no tricks, just content. They also discuss the three pillars of content and other information regarding technology Haskell uses and how they keep their job sites safe. 

 

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Topics: SEO, web marketing, On Top of PR

Using procurement to find a PR agency with Leah Power

In this episode, Leah Power joins host Jason Mudd to discuss best practices for using procurement with a PR, marketing, or communications agency. Together, they discuss the difficulties with in-house agencies, why brands hire outside agencies, and when to use procurement when using an outside agency.

 

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Topics: PR tips, corporate communications, On Top of PR

Our journey to podcasting: On Top of PR’s 100th episode with Jason Mudd

In this episode, Jason Mudd discusses Axia Public Relation’s history of podcasting. He describes what you need to know before, during, and after starting a podcast along with tips and tricks to make your podcast successful. 

 

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Topics: On Top of PR, podcasting, solocast

Best practices for internal communications with Casey Mank, co-founder of Bold Type

In this episode, Casey Mank, co-founder of Bold Type, joins host Jason Mudd to discuss best practices for internal communications at your organization.

 

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Topics: internal communications, On Top of PR

Recruiting and Retaining Young PR Professionals with Kim Ades

In this episode, Kim Ades, founder of Frame of Mind Coaching and co-founder of The Journal That Talks Back, joins host Jason Mudd to discuss why there is a high turnover rate for young PR professionals and how to slow it. 

 

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Topics: PR tips, On Top of PR

Dealing with stress in the public relations industry with Mark Mohammadpour

In this episode, Mark Mohammadpour, CEO of Chasing the Sun, joins host Jason Mudd to discuss why the PR profession is so stressful and how you can overcome some of that stress. 

 

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Topics: PR tips, earned media, On Top of PR

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