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The Public Relations Blog

We frequently blog about the latest public relations corporation communications, and marketing topics, tips, and trends. Our blog is one of the 100 Best Public Relations Blogs, according to FeedSpot. Please help yourself to our insights and be sure to subscribe to our weekly blog notifications.

PR Tip: Why Your Company Should Have A New Year’s Top Ten List

PR Tip:


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Topics: public relations, PR tips

Use Social Media, Mobile Marketing to Your Advantage

Axia's 60-Second Impact
60 Seconds Of Information Impacting You And Our Fast-Forward Economy


November 2011

 

Your social media content should serve as an advertising campaign. If your potential customers are smartphone users, develop a digital presence friendly to a mobile interface. If you’re not in front of your customers, you can’t hope to sell anything to them – we can help put you there.

 

Estimated Reading Time: 60 Seconds


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Topics: PR tips, online public relations, 60-Second Impact

Capitalize on conversation, local search results to boost your business

Axia's 60-Second Impact
60 Seconds Of Information Impacting You And Our Fast-Forward Economy

 

March 2011: 60-Second Impact 

 

Harness the rapid pace of the Internet by creating positive customer encounters and landing in the top search results on Google Places. Together, these actions will generate positive conversations about your company and secure its sales growth. 


Estimated Reading Time: 60 Seconds


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Topics: PR tips, 60-Second Impact

PR Tip: Younger Boomers/Older Gen X Consumers Represent Opportunity for Financial Services

PR Tip:


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Topics: public relations, PR tips

Effective creative campaign can secure your company’s growth

Axia’s 60-Second Impact
60 Seconds Of Information Impacting You And Our Fast-Forward Economy

 

February 2011: 60-Second Impact

 

With growing product availability, promotions and an increased use of smart phones, companies must set themselves apart by creating a clever publicity campaign. To boost your company’s profits, send standout messages using new and old communication channels.   


Estimated Reading Time: 60 Seconds


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Topics: PR tips, 60-Second Impact

PR Tip: New year brings opportunities to implement new ideas, get creative

January offers an atmosphere of renewal and risk-taking, and even small, creative changes can positively impact your business. By veering from tradition and growing simple, innovative efforts, you can set your company apart.


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Topics: public relations, PR tips

PR Tip: Social Media, Email Marketing and The Importance of The Water Cooler

Despite the hype around social media websites, you can’t forget the importance of e-mail marketing and offline conversations for your business.


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Topics: public relations, PR tips, shared media, 60-Second Impact

Marketing Strategy: Planning for Success in 2010

It’s time to get your business out of survival mode, plan for the new year and invest in the most-proven marketing strategy – human trust.


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Topics: public relations, PR tips

PR Tip: Learning From the Crisis

PR Tip: There are critical business lessons you can take away from the recession, including the importance of communicating with your audience and customers online.


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Topics: public relations, PR tips

Mobile PR: Mobilizing Your Business

It's Time To Ask The Most Important Business Question Of The Year

The year that started in severe economic turmoil is now half over. Now you have to ask this question: "What do you have to do the rest of this year to reach your profit goals?"


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Topics: mobile PR, public relations, PR tips

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