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PR Hack of the Week

Create a usage policy for AI-generated content

 

Before using content made by an AI for public relations, it’s critical your company develops a comprehensive and ethical AI usage policy. This ensures your company isn’t unethically using AI.

 

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Try using AI for more effective public relations

 

Your company should investigate and experiment with using artificial intelligence. It can help improve how your company does public relations, such as making content creation easier.

 

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First impressions are everything

 

First impressions are extremely important because you don’t get another chance to make one. Always put your best face forward.

 

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Topics: PR tips

Be ethical

 

People are more likely to do business with someone who is trustworthy. The code of ethics for PR should never be violated.

 

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Stay positive

 

Everyone goes through bad days or rough patches, but try to stay positive! Having a positive outlook on a rough situation can help you overcome obstacles and give you a new perspective on the issue.

 

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Piggyback on old ideas

 

Sometimes instead of creating a new idea, you can take an existing idea and edit it to fit what you need in the present.

 

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Be a sponge

 

Never stop being curious because you can always learn something new every day.

 

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You can never have too much experience

 

There are skills that you can only learn from immersing yourself. There are always new opportunities and assignments to learn and grow from.

 

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Build on your goals

 

Once you set and complete your work or career goals, they shouldn’t end there. Building on your goals will help to continue your journey and increase your confidence.

 

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Put yourself in your client's shoes

 

Sometimes it can help to think like your client. Get to know your audience and their habits.

 

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Topics: PR tips

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