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PR Hack of the Week

Use testimonials

 

Different from a portfolio, testimonials use previous customers' experience to vouch for you. It’s a great way to connect with your customers as they are more likely to make a decision based on a review rather than a website.

 

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Topics: shared media, owned media

Take advantage of ALL social media platforms

 

New platforms are always coming and going. It’s paramount you are aware of all social media markets to target your audience to the best of your ability. Don’t be afraid to venture into the unknown and explore different media outlets like TikTok.

 

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Topics: owned media, social media

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