Improving national brand’s marketing results in new contracts

ANNANDALE MILLWORK/ALLIED SYSTEMS                                                                                                                                                                                         

Annandale Millwork/Allied Systems hired Axia to develop a new and improved brand presentation nationwide. Axia developed multiple PR programs and designed and managed a new website for the company. Axia’s new materials were directly responsible for five new contracts with national home builders.

Annandale Millwork/Allied Systems helps residential and commercial builders construct better buildings in a fraction of the time it takes with conventional methods. When the company opened its new factory in northeast Florida, Annandale Allied executives sought Axia’s help to develop a new and improved brand presentation nationwide that showed its revolutionary benefits in action.

Ultimately, based on several recommendations, Axia developed multiple PR programs to generated earned media coverage, as well as a five-minute video presentation featuring a time lapse of a home being built in an afternoon. Axia designed and managed a new website that streamed the video and collected inbound leads.

According to Annandale Allied executives, the new materials are directly responsible for five new contracts with national home builders.

To learn how we can help your professional services and construction company achieve similar results, contact us today at 888-PR-FIRM-8 (888-773-4768).